One thing I’ve learned over the years of marketing for life insurance online is you can’t do it yourself. You have to leverage the knowledge and resources of others. That’s how I’ve built my entire business. Every single agent I work with that generates their own leads and places over $100k in premium online and […]
Our friends over at iliaa.org are hosting a free webinar about the new TCPA law. No need to be a member – just click the link below at 1:00 EST on Wednesday. Here are the details: Autodialing After the October 16th TCPA Law Wednesday, October 16th 1:00 PM Eastern The new TCPA law goes into […]
A life insurance blog is NOT a business. A life insurance blog is a marketing channel. You, your sales skills, your back end office, your technology and your marketing channels are your business. Many agents are getting this confused. Your life insurance blog is just 1 tool in your marketing quiver and you shouldn’t rely […]
I always talk about the upsides to building an online life insurance business. Lets take a look at one of the biggest downsides: People WILL come after you. If they haven’t yet, it’s only a matter of time. Here’s what I mean. Over the last 12 months I’ve had to battle the following: 1) An […]
The new TCPA law basically says that you can’t call cell phone numbers from a dialer starting October 16th, 2013. Every call will result in a fine. I believe it’s $500 per call…if you called the same cell phone 3 times – that’s $1500! For those of you that are thinking, “I don’t use a […]
Every conversation I have, it seems like agents are calculating Return on Investment (ROI) differently. A 3:1 ROI means if you spend $1,000 in marketing, you’ll get $3,000 in return…but it’s how you come up with that $3,000 return figure that seems to throw many agents off. Most agents don’t factor in A LOT of […]
From 6/1 – 9/1, there were 9 of us were competing for a Mac Book Pro sponsored by Banner Life Insurance. For full contest rules, click here: 2013-Sales-Contest-Banner. Banner Life donated a 13′ MacBook Pro to the winner (announced below!). 2nd place is a set of steak knives (think Glengarry Glen Ross). 3rd place…well you […]
This article will cover some important advice for your online life insurance business that I had to learn for myself. This is stuff nobody told me, but is crucial information for those looking to get into the game or are currently building their online life insurance business. Tip #1: Once you have your bills covered, […]
Online marketing for life insurance is always changing. 2 years ago, blogging for life insurance leads was easy and inexpensive for an independent agent to generate leads – now you have to go beyond writing great content and think of creative ways to promote it because there’s a more competition and the rules keep changing. […]
As my previous posts mention, I built my agency off of aged life insurance leads. I loaded thousands of leads into a dialer every month for over a year to build my online life insurance business. The second half of that time, I had a telemarketer making my calls for me and live transferring hot […]